You can imagine how proud I was when my kid emailed me a snap from his iPhone of the LeBron James Coke POS asking if I shot it.  I usually I have to tell him that I am shooting the Jack Daniel's ads just before lecturing him about underage drinking.  Coke and the Olympics - such a wholesome client. 

What I didn’t tell him about was the altercation I had on set with Steven Lopez when he refused to take direction…. and how big of a kick LeBron got out of watching me try to defend myself.  Meanwhile Shawn Johnson and Sandra Richards were goofing off trying to come up with their own poses.... It's a wonder we got any work done at all. FK producer Scott Reed and the Momentum Worldwide team did an excellent job coordinating the hundreds of shots we needed to get done in the limited amount of time we had with the athletes. 

More photos from this project after the jump...